Peperami Campaign

Category
Techniques
Director & Agency

A series of TVCs developed out of Not To Scale Amsterdam, featuring everyone favorite angry little sausage, the Peperami. Directed by Pierre and Bertrand, the new campaign bring the  Peperami into the 3D world of CGI animation. 

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"Superslide" features the erratic meaty snack smashing it’s way through supermarket groceries with the help of its animal friends. Along with the creative team at BSUR, Pierre + Bertrand rebranded the original character making it more modern, adventurous and ultimately tastier-looking as well as designing characters for the brand’s other products.

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The second in a series of TVC’s developed out of Not To Scale Ams, promotes Peperami's cinema ticket give away, featuring the disruptive meaty snack crashing it’s way into a cinema. Along with the creative team at BSUR, Pierre + Bertrand rebranded the original character making it more modern, adventurous and ultimately tastier looking as well as designing characters for the brand’s other products.