Gold & Platinum

American Express
Category
Techniques
Director & Agency

Directors Colin Hesterly and Matthias Hoegg collaborated to create this stylish film that explores the potential locked with the American Express Preferred Rewards Gold Card.

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Produced out of Not To Scale HQ in London in close partnership with Ogilvy, the 30” film builds on the graphic style and colour palette of the latest Amex print campaign designed by illustrator Tom Haugomat.

It introduces the benefits of the Gold Card in a 2D and 3D animated sequence encompassing different holiday locations through one continuous camera move, where each relaxing moment on the journey effortlessly rolls into the next.