Join our newsletter

Stay updated
To join our Newsletter type your email below and hit enter

We will not do anything innapropriate with your email address, we hate spam as much as you do
Behind the Scenes

The Making of Hershey's

Want to know how we made all of these individual films for our Hershey’s campaign?

Check out our full behind the scenes video, featuring our director, Anthony Farquhar-Smith, as well as Mark Wetzel, the Creative Director at Dentsu.

“To achieve the complex shots in ‘Wholly Hershey’s’, over a dozen pieces of broken chocolate had to be individually rigged so they could fly through the air. Each explosion took over a day to shoot.

Anthony Farquhar-Smith