Unstoppable

Domestos -Luc Rëso Janin
Director & Agency

If you had to pick a beast to take on terrors in your bathroom, wouldn’t you want it
to be a fire-breathing, germ-battling, bowl-guarding dragon?

This is the premise explored with revelatory style and beauty by Not To Scale and
MullenLowe for Domestos, scourge of toilet nasties everywhere.

Combining live action and animation, the spot dynamically switches from the realworld to an epic, fantastical scene, played out in the enamel interior we all know so well. Director Luc Rëso Janin utilises his skills in 2D direction to bring a seamless transistion between live action and germ busting 2D. 

Dragons
Storyboards
Animatics
WIPS