Not To Scale, Colin Hesterly and Le Cube worked together to recreate real stories of customers and Michelin employees in a fun, playful style.
Bold, graphic shapes and vibrant colours give every frame a warm, fresh look, with engaging characters invoking a fun, approachable feel that anyone can empathise with and enjoy. Charming details and humorous flourishes mean each of the three films reveal even more with every viewing.
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Storyboard Frames
Work In Progress
When creating animation, we often work off of animatics, partially animated video which are very basic versions of the final film. Below you can see a WIP (Work In Progress) which shows final shots and animatics together in an edit that show our progress.
