Gold & Platinum

American Express
Category
Techniques
Director & Agency

Directors Colin Hesterly and Matthias Hoegg collaborated to create this stylish film that explores the potential locked with the American Express Preferred Rewards Gold Card.

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Produced out of Not To Scale HQ in London in close partnership with Ogilvy, the 30ā€ film builds on the graphic style and colour palette of the latest Amex print campaign designed by illustrator Tom Haugomat.

It introduces the benefits of the Gold Card in a 2D and 3D animated sequence encompassing different holiday locations through one continuous camera move, where each relaxing moment on the journey effortlessly rolls into the next.