Courvoisier is a brand synonymous with quality and excellence all over the world. With a 200-year history and carte blanche with the vast Courvoisier archive collection, Not To Scale directors Alasdair and Jock take us on a journey of visual delight. A journey that reveals both the captivating story behind the iconic drink itself and the positive life-affirming values that Courvoisier imbues. Using modern animation techniques, they’ve reworked the existing archive imagery and found footage with designed elements to create a post-modern visual style that is sympathetic to the heritage of the brand.
“We loved working with visionary Directors Al & Jock, who adeptly brought to life the rich story of Courvoisier in a joyful style, while remaining true to the brand DNA.”Miranda Hart, Creative Strategy Director, Wonderworks
“We love working with archive imagery and being able to adjust and almost ‘remix’ it to create a visual cocktail of our own.”Alasdair & Jock